
Narrative Threads Blog
Scroll through our Narrative Threads blog to enjoy behind-the-scenes insight on special projects for leading interior designers and architects.
WHY WE THINK WOOL IS BEST
Since Creative Matters opened its doors 35 years ago, the vast majority of our floor coverings have been made from wool. This includes our custom projects for hotels, offices, retail spaces and homes, and our 14 rug collections. We sat down with Carol Sebert, Managing Partner and Founder of the firm, to discuss the reasons for this decision both historically and moving forward.

NEED RUGS. MUST TRAVEL.
Rug designer may not sound like a career path that involves a wide variety of international travel but at Creative Matters it surely does. As in many jobs there are trade shows to attend, but what really racks up the passport stamps are the trips we make to supervise production of our rugs.

THE SOCIAL IMPACT OF FAIR TRADE RUGS - BEHIND THE SCENES WITH CREATIVE MATTERS PRESIDENT CAROL SEBERT
Fair trade is a critical issue for our floorcoverings that are woven by hand. This includes our collection rugs, as well as custom projects that may be handwoven in Nepal, India or Afghanistan.