Narrative Threads Blog

Scroll through our Narrative Threads blog to enjoy behind-the-scenes insight on special projects for leading interior designers and architects. 

INTRODUCING ECOAX: A BIODEGRADABLE WOVEN AXMINISTER CARPET
Creative Matters Inc Creative Matters Inc

INTRODUCING ECOAX: A BIODEGRADABLE WOVEN AXMINISTER CARPET

When it comes to design, it’s often hard to decipher greenwashing from a true commitment to a product’s ethical life cycle. We have always tried to reduce our impact on the planet as much as possible and have been dedicated to finding solutions for every step of our process. This is why we are thrilled to share a breakthrough innovation in commercial carpeting — our new 100% biodegradable woven Axminster carpet, EcoAx.

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CARPETS FOR CRUISE SHIPS
Marine Project, Hospitality Project Creative Matters Inc Marine Project, Hospitality Project Creative Matters Inc

CARPETS FOR CRUISE SHIPS

In the last few years, designing carpets for cruise ships has been a bigger part of our business. Clémence Hardelay is the Project Manager at Creative Matters who works most closely with this sector, so to start out we asked for her favourite piece. She chose the irregularly-shaped inset carpet for the jewellery store on board Celebrity Edge.

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CARPETS FOR NEW YORK'S ICONIC RAINBOW ROOM
Creative Matters Inc Creative Matters Inc

CARPETS FOR NEW YORK'S ICONIC RAINBOW ROOM

The Rainbow Room atop the Rockefeller Centre in New York is one of those iconic places known to anyone who grew up with American culture - a formal supper club with panoramic views over Manhattan where celebrities and the influential mingled and danced on the rotating dance floor.

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