Narrative Threads Blog
Scroll through our Narrative Threads blog to enjoy behind-the-scenes insight on special projects for leading interior designers and architects.
WOVEN TOGETHER: A VISUAL CHRONICLE OF ART DAY IN NEPAL
In March 2025, Creative Matters’ Managing Partner, Ali McMurter, returned to Nepal to nurture new projects in development and deepen our connection with the artisan weavers at our partner mill. A standout moment from the visit was a hands-on Art Day. Ali led artisans through a yarn wrapping exercise intended to bridge the worlds of design and craftsmanship.
INSIDE THE DEVELOPMENT OF CREATIVE MATTERS’ STORYTELLING COLLECTION EXPANSION
Creative Matters’ Storytelling Collection continues to evolve through collaborations with Canadian artists. These handmade rugs celebrate their unique imagery by bringing them into a new life where textiles present character, dimension and tactility never imagined by the original artist. Our latest series brings the works of celebrated Canadian Indigenous artists to life as exquisite floor coverings with part of the proceeds of each rug sold going to the original artist.
EXPLORING ARTISANAL RUG MAKING EXCELLENCE IN NEPAL AND INDIA
Remarkably talented artisans handcraft our artistic floor covering designs. They are masters in traditional weaving methods, turning our designs into beautifully crafted rugs and carpets. In December 2023, Managing Partner Ali McMurter and Creative Director Sandra Ciganic-McKinney explored our mill in Nepal. In January 2024, Director of Design Development Anna Panosyan and Logistics Specialist Suhindhar Raveendiran Santhi ventured to our mill in India.