Press ReleasesClick titles to view PDFs. CREATIVE MATTERS SHARES INAUGURAL SUPERYACHT COLLABORATIONToronto, ON, January 31, 2024 – Creative Matters, the acclaimed custom floor and wall coverings firm, has unveiled its first custom superyacht design aboard the Moran Yacht & Ship superyacht, Entourage. Created in collaboration with interior design studio Burdifilek, the 100% Prism nylon handtufted rugs were designed to enhance the serene ambiance on the remarkable 60m motor yacht constructed by Amels in the Netherlands. CREATIVE MATTERS TO LAUNCH 100% BIODEGRADABLE WOVEN AXMINSTER CARPET IN 2024 Toronto, ON, December 12, 2023 – Acclaimed custom wall and floor coverings firm, Creative Matters, has announced a new innovation in commercial carpeting, EcoAx, a 100% biodegradable woven Axminster. Available from January 2024, EcoAx pays tribute to the brand’s commitment to sustainability, offering superior durability and design versatility. EcoAx will be available for all commercial and residential rug designs in eight refined and natural colours: pearl, ivory, fog, dust, pepper, sand, taupe and umbra. CREATIVE MATTERS FEATURES ACCLAIMED DESIGNS AT CARPET DIEM’S DEBUT PARIS EXHIBITIONToronto, ON, November 10, 2023 – Creative Matters, the acclaimed custom wall and floor coverings firm to the world’s most prestigious brands, is proud to announce their inclusion at the inaugural Carpet Diem, an annual exhibition highlighting the beauty of contemporary textiles through showcasing materials, techniques and textures. CREATIVE MATTERS ANNOUNCES LAUNCH OF THREE NEW ARTFUL COLLECTIONSToronto, ON, September 14, 2023 – Creative Matters, the acclaimed custom floor and wall coverings firm introduced three new rug collections, among the exciting offerings at the show, at COVER Connect New York, the boutique rug show for leading high-end brands held annually in central Manhattan. CREATIVE MATTERS AND STUDIO LOMA HIGHLIGHT OUR MOST PRECIOUS RESOURCE WITH INSTALLATION FOR PARIS DESIGN WEEK 2023 August 30, 2023, Toronto, ON - Acclaimed custom floor coverings firm for many of the world’s most prestigious brands, Creative Matters will showcase the Redoux Passager art installation at Paris Design Week from September 7 - 12, 2023. CREATIVE MATTERS TO PRESENT FIRST ART INSTALLATION AT PARIS DESIGN WEEK 2022Toronto, Canada – August 25, 2022: Known as the go-to custom floorcoverings firm for designers of many of the world’s most prestigious retail and hotel brands and embassies, Creative Matters will present their first art installation at Paris Design Week September 8 – 17, 2022. CREATIVE MATTERS TO PRESENT CALMING HALYCON RUG COLLECTION WITH CUSTOM OPTIONS AND TO LEAD DESIGN PANEL AT VIRTUAL COVER CONNECT EVENTToronto, Canada— January 6, 2021: Renowned worldwide for its fair trade handknotted rug collections and custom floorcoverings, Creative Matters announced today that it will host a virtual booth at COVER Connect—a new online event January 12 – 15, 2021—to present some of its latest contemporary creations to international retailers and interiors professionals. THE FIRST COLLECTION OF 100% CANADIAN WOOL, HANDCRAFTED RUGS: A COLLABORATION BETWEEN THE CAMPAIGN FOR WOOL, SARAH RICHARDSON AND CREATIVE MATTERS INCToronto, Canada— December 7, 2020: In celebration of its 10-year global anniversary, The Campaign for Wool Canada has partnered with world-renowned interior design expert Sarah Richardson and custom handmade rug designers Creative Matters Inc., in creating the first collection of 100%, handcrafted, Canadian wool rugs. CREATIVE MATTERS LAUNCHES NEW WEBSITE WITH ONLINE STOREKnown as the go-to-custom floor and wallcoverings firm for designers and architects internationally, Creative Matters today launched a new website. Mobile responsive and easier to navigate, with gorgeous imagery, the new site also includes the company’s first ever online shop. CREATIVE MATTERS OPENS SHOWROOM AND LAUNCHES LUXURY RUG COLLECTIONToronto interiors professionals will gather Wednesday, September 11, 2019 to celebrate the opening of the first- ever Creative Matters showroom and to view handknotted designs included in the carpet design firm’s Halcyon Collection for the first time. The event will feature numerous rugs from various collections, details of custom projects—from renowned firms Yabu Pushelberg to Studio Sofield—as well as opportunities to discuss floor and wallcovering design and fair trade with the award-winning firm’s designers. CREATIVE MATTERS TO SHOW OFF LATEST CUSTOM PROJECTS AT MAISON&OBJET PARIS, JANUARY 18 - 22, 2019Toronto, Canada—January 10, 2019: Known as the go-to custom floor and wallcoverings firm for interior designers and architects internationally, Creative Matters today announced that it will present its most recent portfolio of custom fair trade rug projects at the MAISON&OBJET interiors trade show in Paris, January 18 to 22, 2019. CREATIVE MATTERS ART DAY WORKSHOPS AND AWARD-NOMINATED RUG TAKE CENTRE STAGE AT DOMOTEX, JANUARY 11 - 14, 2019 Known as the go-to custom floor and wallcoverings firm for designers, architects and many of the worlds most prestigious retail brands, hotels and embassies, Creative Matters announced today that it will present its signature, interactive Art Day workshops for rug design enthusiasts at the Domotex flooring exhibition in Hannover January 11 - 14, 2019. It also announced that its luxurious custom rug for Toronto boutique hotel, The Anndore House, is a finalist for a 2019 Carpet Design Award in the Best Interior category. CREATIVE MATTERS TO PARTICIPATE IN FAIR TRADE DISCUSSION PANEL AT HIGH POINT MARKETCreative Matters Vice President Ana Cunningham will be a speaker at the "Leading the Way" panel discussion on April 17, 2018, when The Rug Show returns to the High Point Market home furnishings trade show from April 14 - 18, 2018. "Leading the Way" will focus on the creation of an accountable design industry and the 10 principles of fair trade as well as sustainability. CREATIVE MATTERS TO PRESENT LATEST RESPONSIBLE LUXURY CARPET COLLECTIONS AT DOMOTEX ASIA/CHINAFLOORKnown as the go-to in custom floor and wallcoverings firm for designers of many of the world's most prestigious retail and hotel brands and embassies, Creative Matters will present its fair trade carpets for the second time at DOMOTEX asia/CHINAFLOOR - the leading flooring trade exhibition in the Asia Pacific region - March 20 to 22, 2018, Shanghai New international Expo Centre, Pudon: Stand #W5 K05 Cover Luxury Brands. CREATIVE MATTERS TO HOST ART DAY WORKSHOPS AT THE RUG SHOW NYC 2017Join us for an interactive workshop in the basics of carpet design at The Rug Show NYC. Participants will be invited to engage in a creative and informative art session conducted by the Creative Matters team. At the conclusion, attendees with have a greater understanding of the process of turning artworks into production-ready rug designs. CUSTOM FLOOR AND WALLCOVERINGS FIRM CREATIVE MATTERS GROWS WITH PROMOTION OF ANA CUNNINGHAM AND ALI MCMURTER TO PARTNERS AND VICE PRESIDENTSCarol Sebert, president and founder of Creative Matters custom floor and wallcoverings, today announced the appointment of Ana Cunningham and Ali McMurter to partners and vice presidents of the Toronto-based firm which counts international luxury retailers Gucci and Holt Renfrew as well as New York’s Soho Grand and Miami’s Faena hotels among its list of high-profile clients. LABEL STEP APPOINTS CREATIVE MATTERS PRESIDENT CAROL SEBERT AS HONORARY AMBASSADORReto Aschwanden, Managing Director of Label STEP, this week announced the appointment of Carol Sebert, President of Toronto-based Creative Matters, to the honorary position of Ambassador. The appointment was the first of its kind by the non-governmental organization which has been working for the betterment of carpet industry artisans and the environment since 1995. CREATIVE MATTERS SHOWCASES RESPONSIBLE LUXURY AT DOMOTEX ASIA/CHINAFLOOR, MARCH 2017Known as the go-to custom floor and wallcoverings firm for designers of many of the world’s most prestigious retail and hotel brands and embassies, Creative Matters will unveil its fair trade carpets for the first time at DOMOTEX asia/CHINAFLOOR CREATIVE MATTERS EXHIBITING AT DOMOTEX GERMANY, JANUARY 2017Creative Matters will again be exhibiting at Domotex Germany in 2017, showcasing our experience in designing handknotted rugs for our signature collections. CMI TO EXHIBIT AT THE RUG SHOW FOR THE FIRST TIME WITH DISPLAY OF LATEST HANDKNOTTED COLLECTION RUGSCreative Matters will exhibit for the first time at New York's The Rug Show, September 10 - 13, 2016, at the Javits Centre, 655 West 34th Street. The Toronto-based design team will display 18 kandknotted rugs from their 2015/2016 Arctic and Perennial Collections. CANADA'S CREATIVE MATTERS TO EXHIBIT AT MAISON&OBJET FOR THE FIRST TIMECreative Matters will exhibit its contemporary handknotted collection rugs at the Maison&Objet Paris trade fair for the first time from January 22 to 26, 2016. The all-woman firm will present designs from two collections launched in late 2015. CREATIVE MATTERS TO PRESENT TWO NEW HANDKNOTTED COLLECTIONS AT DOMOTEX 2016 "CRYSTALLIZE" SHORT-LISTED FOR CARPET DESIGN AWARDCreative Matters will present its new Arctic and Perennial rug collections to the world’s key interior design decision makers January 16 to 19 in Hanover at DOMOTEX 2016, the leading international trade fair for the carpet and floor coverings. CREATIVE MATTERS TO DEBUT TWO NEW COLLECTIONS AT NEW YORK INTERNATIONAL CARPET SHOWCreative Matters will unveil its new Arctic and Perennial collections at the New York International Carpet Show, September 19-21, 2015, at the Metropolitan Pavilion, 125 West 18th Street (booth #22). The Arctic Collection is a result of the Toronto-based design team’s desire to evoke the vast – often frozen – expanse of their Canadian homeland. The Perennial Collection, on the other hand, arose from President Carol Sebert’s surprise attachment to the softer botanical creations of her designers. CANADIAN ART TRANSFORMED INTO 29 CUSTOM DESIGNED CARPETS FOR CANADIAN HIGH COMMISSION IN LONDONWhen Carol Sebert, president of custom carpet and rug firm Creative Matters Inc., attends the grand reopening of Canada House in London today, she expects to witness Her Majesty Queen Elizabeth II and His Royal Highness, The Duke of Edinburgh walk on one of 29 custom area rugs her firm was commissioned to create for the country’s diplomatic mission to the United Kingdom. CREATIVE MATTERS UNVEILS NEW ONLINE SHOWROOM FEATURING INSPIRED CUSTOM CARPETS AND WALL PAPERFor more than 25 years, Creative Matters, known for is fairly traded custom carpets and wall paper, has been the go-to design house for some of the world's leading interior designers and architects and their clients, including Tom Ford, Louis Vuitton and Christian Dior. Explore Creative Matters MediaPress ReleasesVideos